The New 2010 Rolex Watch Collection

Ok, so as you might expect there’s no radical new offerings from Rolex, as they stick to their tradition and continue their classy luxury line. New for this year we have a an addition to the Datejust collection with the Datejust Lady 31mm, and the New Submariner Date, and the New Explorer in 39mm.

For starters, let us take a look at the New Datejust Lady 31 MM.

The watch boasts of a COSC certification, and as the name suggests has a 31mm case. Rolex claims it is waterproof to 100 meters or 330ft. For those enthusiasts, you’ll recognize the 2235 Calibre Movement and there are different bracelets on different offerings in the line-up. From the Oyster bracelet and clasp, to the Jubilee bracelet and crown clasp you can have your choice. There are also varied amounts of diamonds, ranging from none at all to set of stunning 46 brilliant examples. My personal favorite is the yellow gold and steel with a silver dial pictured above. What a stylish way to display that you’re not afraid to flash some bling.

Next up I’ll show you the New Submariner Date, what an exceptionally good looking Rolex.

The case diameter is 40 mm, and made from 904L steel. Being a submariner, this watch is considerably water resistant, with a rating of 300 m (1,000 ft). Rolex of course uses the high quality Calibre 3135 movement. In my extremely humble opinion, this is one of the best looking Rolexes ever produced. The centerpiece of this centerfold is the ceramic bezel which is fantastic looking. Pictures are worth a thousand words, so here are a few more of this stunning watch.

Here’s the new Oyster Glidelock Bracelet that I think looks absolutely smashing.

Finally, there’s the New Explorer in 39MM.

The only edition is the fixed smooth bezel and that’s ok with us. The Calbre 3132 movement is COSC certified and water resistant to 100 meters/330 FT. Served up on a Oyster bracelet with Oysterlock clasp and Easylink, it should be plenty comfortable to wear.

All three of these are easily wonderful watches, and worth taking a look at. As of the time of this posting, there probably isn’t much of an offering of these on the Bay, but that’ll change. As always though, if you want to see what Rolexes are on eBay

simply click through and check them out. As always, make sure to not fall for a replica, as they’re not going to be of the same quality by any means. Ebay doesn't allow replicas and does a very good job at keeping them off, but it's still advisable to buy from a reputable dealer for the added piece of mind.

- Kale Golden
Swiss Watch Auction

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Invicta, a watch company who takes time to care.
The Invicta Care Foundation began with the purpose of giving aid to those who are often overlooked, and has been able to do just that. Due to a generous move by the Invicta Watch Group, the Invicta Care Foundation is able to use 100% of all donations and sales to help pioneering organizations who seek to help those who need it. Invicta Watch group pays for all of the operational, managerial, marketing, and production costs of the Invicta Care Foundation, which frees up every penny of the donations and funds raised to be used for the right purpose. If we look back to shortly after Hurricane Katrina hit the Gulf Coast, we can see that the Invicta Care Foundation raised $127,846 to help with disaster relief. That’s a staggering figure when you remember that all of that was able to go right to the Red Cross to help the people who needed it most.

Looking more recently you can see that the Invicta Care Foundation teamed up with Red Wing Shoes and Soles4Souls when they helped donate 20,000 pairs of shoes to those who otherwise couldn’t have had them. And Invicta Care Foundation isn’t constrained to only helping out in our own country, those shoes travelled overseas to take care of feet in multiple different countries. But one thing that we find particularly commendable is that the ICF doesn’t give blind uninvolved donations, they helped get shoes and money to the local and most involved charities that are really making a day-to-day difference.

The Invicta Watch Group actually donated a crate full of Invicta product to be sold on Christmas day as a one day run where 100% of the proceeds would go to the Invicta Care Foundation to be donated to The Hetrick-Martin Institute. Nearly $30,000 was raised in this one day sale.

We're not trying to play favorites with watch companies, but whenever a fine watch company is doing something charitible it just gives all the more reason to talk about them. Here’s the Invicta Care Foundation’s page on Invicta’s site , and their number is 954-921-2444 if you want to get in contact with them to donate or otherwise find out what they are about.

Since we are SWA, and auctions are in our name we’re here to get you connected with today’s Invicta Watches that are available on eBay. Just click here

and see the thousands of Invictas that are selling. Invictas are a very hot watch brand; but if you’re willing to hunt through those a little bit, there are some fantastic deals available for really low prices compared to retail and especially good prices for a fine watch from a caring company.

Keep checking in for your watch news and to get steered towards what’s hot on watch auctions.

- Kale Golden
Swiss Watch Auction

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TokyoFlash’s Wild LED Watches

Many of the latest and wildest watches seem to be from TokyoFlash. There are some really unique and modern looking timepieces. They have been featured and reviewed in numerous magazines, tv shows, and have even made appearences in movies such as Tekken and the Starz TV drama Crash. After taking a quick look through TokyoFlash's watches it's easy to see why they're popping up all over. Have you seen any of them? There are wild ones like the Kisai Broke, which is a fully USB rechargeable LED watch.

Here’s a link to TokyoFlash’s page on the Kisai Broke, where it tells you how to read time on it.
Another neat watch is the Tokyo Flash Negative, which you read by looking at the negative space to tell the time. Look at what isn’t lit up, and you can see the time. For example:

If you want more info, just check in out on TokyoFlash’s page on the Negative.
A very stlylish but still modern and wild watch is the Tokyo Flash Galaxy. Seen here :

There is a description and more information available here about the TokyoFlash Galaxy. I believe they retail for $127.03. I guess that works out to a more logical number in the Japanese Yen.

One of the latest watches from TokyoFlash is the Kisai Round Trip

Another USB rechargeable LED watch, this time in a pocket watch version. Pricing and more information can be had here.
TokyoFlash sells directly from their website, but as you’re on an auction site I’ll assume you’re a bargain hunter so here’s a link to let you see what’s up on the Bay: Tokyo Flashes on eBay

- Kale Golden
Swiss Watch Auction